Mydentity - PERM. 10IG Ultra Light Blonde Ice Gold

MyDentity Colors

 

We've added VibraRiche™* technology - sounds chic, right? But it gives the hair 2x the shine!!!

 

Let's face it - our client's hair has to go through a lot. That's why our direct dyes contain an exclusive Keratin & Argan Oil blend to ensure our client's hair is protected & nourished.

 

We want our clients to experience more than just another color. That's why I added my favorite lavender scent. It just smells so good. I look forward to hearing your opinions.

 

I wanted to create shades that would allow you to recreate not only the hottest color trends but also natural, wearable looks that could be sold in the salon. I look forward to seeing what you create with #mydentity.

 

My secret ingredient is Miru-Style X-HPTM*. I'm all about it - it will protect your clients' hair during any type of heat styling - even up to 230°C.

 

Mix Permanent Color Crème with #mydentity Permanent Developer from at least 10V in a 1:1 ratio.

 

Leave it on for 30 minutes.

Wish list

Hair care

Products: 472
Joico K-Pak Vapor Fuel 300ml

Joico K-Pak Vapor Fuel 300ml

MSRP CHF26.00
The price shown here is the manufacturer's suggested retail price.
Imperial Glycerin Shave/Face Soap (Bar) 176g

Imperial Glycerin Shave/Face Soap (Bar) 176g

MSRP CHF22.00
The price shown here is the manufacturer's suggested retail price.
ImperiImperial Glycerin Shave Soap (Puck) 176g - im Canister

ImperiImperial Glycerin Shave Soap (Puck) 176g - im Canister

MSRP CHF22.00
The price shown here is the manufacturer's suggested retail price.
Imperial Pre-Shave Oil & Beard Conditioner 28.35ml

Imperial Pre-Shave Oil & Beard Conditioner 28.35ml

MSRP CHF22.00
The price shown here is the manufacturer's suggested retail price.
Imperial Field Shave Soap Canister inkl.Soap 176g

Imperial Field Shave Soap Canister inkl.Soap 176g

MSRP CHF30.00
The price shown here is the manufacturer's suggested retail price.
Joico Vero K-Pak 10N Very Light Natural Blonde 74ml

Joico Vero K-Pak 10N Very Light Natural Blonde 74ml

Kevin.Murphy ANGEL.WASH 40ml

Kevin.Murphy ANGEL.WASH 40ml

MSRP CHF10.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy ANGEL.WASH 250ml

Kevin.Murphy ANGEL.WASH 250ml

MSRP CHF32.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy ANGEL.WASH 1000ml

Kevin.Murphy ANGEL.WASH 1000ml

Kevin.Murphy BALANCING.WASH 40ml

Kevin.Murphy BALANCING.WASH 40ml

MSRP CHF10.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy BALANCING.WASH 1000ml

Kevin.Murphy BALANCING.WASH 1000ml

Kevin.Murphy MAXI.WASH 40ml

Kevin.Murphy MAXI.WASH 40ml

MSRP CHF10.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy MAXI.WASH 250ml

Kevin.Murphy MAXI.WASH 250ml

MSRP CHF32.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy MAXI.WASH 1000ml

Kevin.Murphy MAXI.WASH 1000ml

Kevin.Murphy HYDRATE-ME.WASH 40ml

Kevin.Murphy HYDRATE-ME.WASH 40ml

MSRP CHF10.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy HYDRATE-ME.WASH 250ml

Kevin.Murphy HYDRATE-ME.WASH 250ml

MSRP CHF32.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy HYDRATE-ME.WASH 1000ml

Kevin.Murphy HYDRATE-ME.WASH 1000ml

Kevin.Murphy BLONDE.ANGEL.WASH 40ml

Kevin.Murphy BLONDE.ANGEL.WASH 40ml

MSRP CHF10.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy BLONDE.ANGEL.WASH 250ml

Kevin.Murphy BLONDE.ANGEL.WASH 250ml

MSRP CHF32.00
The price shown here is the manufacturer's suggested retail price.
Kevin.Murphy BLONDE.ANGEL.WASH 1000ml

Kevin.Murphy BLONDE.ANGEL.WASH 1000ml

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Mydentity - PERM. 10IG Ultra Light Blonde Ice Gold

Mydentity - PERM. 10IG Ultra Light Blonde Ice Gold